About Seiko Watches 

The story of Seiko began in 1881, when a 21 year old entrepreneur, Kinatoro Hattori, opened up a watch and jewellery shop in the Ginza district of central Tokyo. Later, he progressed to selling wall clocks, pocket watches, and by 1913, wristwatches. Today, after more than 130 years of innovation, Kinatoro Hattori’s company is still family owned and dedicated to the perfection that he strove to achieve. 

Seiko has always aimed to create mechanical, high quality watches for everyone, no matter what their budget may be. Known to be a very innovative brand, Seiko have over time developed some extremely successful and iconic watch designs that have come to define the brand, as well as revolutionise the watch making industry. Discover the Seiko watch collections at Deacons Jewellers. 

Each and every watch created by Seiko showcases an incredible attention to detail and dedication to creating the perfect watch for the price. A combination of Seiko’s rich history, unique legacy, timeless design, and innovative movements is the reason why they stand out as such a great brand in their large pool of competition. From high quality quartz watches, to high end mechanical timepieces, Seiko create emotional timepieces that wearers around the world have developed deep sentimental attachments with.

Seiko watches x SAVE THE OCEAN 

Seiko’s reputation for creating reliable, durable and stylish diver’s watches began in the 1960s and the 1970s, where the watch making industry saw many adventurers and researchers choosing Seiko models for their expeditions. Today's Seiko dive watches are now incorporated into the Prospex collection, consisting of three modern re-interpretations of the legendary diver’s watches from that period. Browse the Seiko Prospex range at Deacons here. We also have more of a selection in store, so please feel free to visit us at our Swindon Showroom

Seiko are renowned in the watch world for their eye-catching and detailed dial work. In the Save The Ocean collection, they have drawn inspiration from the glaciers and sub-zero worlds that were studied by the pioneers wearing pervious Seiko models. This dial work is unique to Seiko and makes brilliant dive watches in their own right, stand out from the competition. All three of these special watches have a dial that evokes the different shades of glacial ice, from deep blue to white, adding the perfect finishing touch. The Seiko Prospex collection contains the modern reinterpretation of the 1965, 1968, and 1970 watches, creating the Save the Ocean Special Editions

Japanese culture is deeply rooted in nature which goes someway to explain why the Seiko Prospex range supports various marine conservation activities through its ‘Save the Ocean’ initiative. Seiko feel it is of importance to give back to the community by preserving the natural world that we all share. Seiko have taken on this challenge by donating a portion of the proceeds from the Prospex Save the Ocean collection to environmental projects.

Seiko Prospex Collection 


Seiko 1965 Watches at Deacons Jewellers


The Seiko 1965 diver's watch incorporates an impressive automatic mechanical calibre and delivers 150m of water resistance. The watch was designed to showcase maximum readability and legibility, even in the harshest of conditions. The 1965 model proved its reliability when it was used on an expedition in the Antarctic during the 1960s, laying the foundation for the future development of Seiko’s landmark watches. 

The 1965 features a deep blue dial, precisely capturing the power and beauty of Earth’s polar glaciers within its intricate, delicate patterns. The rich heritage of the 1965 diver’s watch is represented expertly within the deep blue colour of its dial.


Seiko 1968 Watches at Deacons Jewellers


The landmark 1968 diver’s watch was Seiko’s first timepiece that reached 300m water resistance, as well as a 10-beat automatic movement. Consisting of a one piece structure, a mono-directional rotating bezel, and a screw-down protection crown, this innovative timepiece is precise, durable and practical for both professional and recreational divers. It is quite simply a brilliant design.

The 1968 features a light blue dial, combined with a dark blue bezel mirroring the contrast between Antarctica's deep blue waters and sheet white icebergs. 


Seiko 1970 Watches at Deacons Jewellers


In 1970, Seiko introduced a diver’s watch into the industry that had an asymmetrical extension protecting the crown at the four o’clock position. This watch was extremely strong and practical, due to its solid construction, luminous hands and indexes, and its 150 metre water resistance. The 1970 proved its reliability in harsh conditions time and time again, and continues to do so to this day. A great example is when it was worn by the Japanese adventurer Naomi Uemura, when he completed a 12,500km solo dog-sled run from Greenland to Alaska.

The 1970 features a striking white dial, capturing the glacial seascape of the Arctic. This is artistically enclosed within the same, distinctive shaped case as the 1970 classic watch, which proved its strength and endurance when worn during Naomi Uemura’s expedition.

Seiko Watches at Deacons Jewellers 

Did you know? That by purchasing a Seiko Save the Ocean timepiece, you too can have a part in this initiative, as a portion of what you pay goes towards this cause. Here at Deacons Jewellers, we are proud stockists of Seiko Watches, and have a wide range of luxury timepieces for you to try. Take a look online today, or feel free to visit us at our Swindon Showroom. For more information about Seiko at Deacons, please feel free to get in touch with a member of our team!